Portal 2 had some really nice box art concepts. Is it better to go for style of marketability?

Portal 2 had some really nice box art concepts. Is it better to go for style of marketability?
Box art thread.

Attached: Portal_2_Box_Art_360_Concept_8.jpg (624x780, 57.1K)

Attached: 442px-Portal_2_Box_Art_360_Concept_13.jpg (442x600, 58.75K)

Attached: Portal_2_Box_Art_360_Concept_4.jpg (624x847, 123.69K)

Looks like garbage to me.
Is this really official concept art?

Attached: 480px-Portal_2_Box_Art_360_Concept_10.jpg (480x600, 66.39K)

Attached: 432px-Portal_2_Box_Art_360_Concept_21.jpg (432x600, 126.32K)

no shit it looks like garbage, a lot of concept art we don't get to see looks like trash. devs go through tons of iterations before they hit something good or find an idea that's worth extrapolating on

Remind me what we got instead.

It makes it look like boring low budget shovelware you find in the discount bin because they don't deserve their own shelf.

I prefer this.