>CDPR PAID 2.5 MILLION DOLLARS FOR A FEW WEEKS ON TIMES SQUARE

theyre getting desperate

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Advertising a game is desperation?

You spent your precious time making this gay thread, you're getting desperate for (you)'s, OP.

2.5 million bucks for 1 simple ad? what game has done such a thing?

Does advertising like this even work? What kind of fucking NPC is going to buy the game now that they saw it on a building in Manhattan? Do they expect to make 2.5 million bucks in sales off of this?

Why would you advertise in Times Square? Isn't New York a complete fucking shit show right now?

Rockstar does it for every big game

Normies will. It will sell on the fact that it looks like GTA in the future.

You'd just need to sell 41.7k copies at $60

>advertising but pushing your game back so people who got interested enough to buy will be rebuffed and/or forget it when it's actually out
lamo

You mean America, which has been a shitshow for the past 4 years.

>buying ads when nobody should be outside
great move.

Don't care, still buying the cyberpunk 2077 phone.

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If I remember correctly movies spend double the amount they used in producing the movie for ads

since there is no concept of refunds in the movie industry you just need to get them interested enough to watch it once

the same is slowly starting to happen to games

>theyre getting desperate
>2.5 million bucks for 1 simple ad? what game has done such a thing?

They want CP2077 to be as big as GTA, so they advertise like GTA.

>Already being posted on the internet
>Already being talked about
>Already being seen
Great move.

thanks to miga

>using all that money on marketing instead of game development

The fuck is wrong with them?

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>only 4 years

lmao your country has been a fucking joke ever since the Cold War ended.

I miss when people wrote in real sentences instead of emojis and ebonics.

Why would they be desperate? They already have my money. They just want those sweet sweet normie braindead casuals money. The way you get normies is with advertisements, the way you get people like me is with making 3 good games in a row with each game being better than the previous one.

P.S i am still mad about the delay and i hope that consoletards understand that they are at fault and feel ashamed. Maybe some of those retards will end up buying a PC, one can only hope that this is the last console generation that we have to endure.

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Everyone talking shit about the game itself while I'm just thinking about the irony of this ad in this very place.

I guess the idea for this one in specific is that it's right in the middle of a metropolis, full of neon lights and what have you, which already feels a bit genre-appropriate.
Of course it is fucking retarded, considering far, far fewer actual people are out and about due to the Commie Cough, but I suppose they might have gotten a good deal because of just that, shrugged, and threw some of Microsoft's / Sony's money at it. As to your question, the kind of NPC in question is American parents and grandparents doing bulk Christmas shopping on a credit card without being really aware what it is they buy. They've seen it, it looks like something little Bobby would like because it has a funny robot man and a gun AND it is a striking yellow, so onto the fuckhuge pile it goes. That's the standard pre-COVID marketing thinking is anyway, and it's probably nowhere near accurate, but they are hoping it will bring in people regardless.

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Yes. The cost of that add is worth exactly that.

The average Superbowl ad is $5 million and there have been several vidya ads on the big game already

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That looks terrible.

>times square ad
>in lock-down NYC

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>The consoles that they have been developing the game for 7 years are to blame

Yeah, no. The problem is CDPR being a bunch of retards, consoles are just an excuse.

MMs spent years on time squares.

they must be so desperate they are slitting their wrists

>12-10
>gets delayed again
LOL

You buy ads in advance, new york probably wasn't yet a shitshow when the sale was made.

Imagine those 2 million shekels going into wall running or techie skill tree. Or 3rd person camera.

But you're seeing it.

it's not locked down you can go for walks

12th of October 2021 seems somewhat realistic, though.

Yeah, anyone advertising there blows money on shit people don’t look at.

>t. Jevv yorker

2.5 million dollars is like 250 dollars to them. Stop being poor.

>2.5mil during a time when no one visits times square

LMAO

Exactly.

Never will understand paying obscene amounts for some shitty billboard add for a few minutes when you can hire thousands of shills to work for weeks with that same money.

they are thinking its still the 00's. Halo 2 and 3 did similar ads and it was successful but this time around there just isn't enough soul in video games anymore

gotta love it when rednecks try actin clever bout the actual civilized world (big cities)

no, retards. times square isnt empty. its full of people everyday.

nope. calling everything "desperate" is a popular meme atm, especially among retards who are actually desperate and cope by projecting.

its not for a few minutes, they paid for 4 weeks of continuous, non-stop CYBERPUNK 2077 glaring upon Times Square

But we all know about the game already. I'm sure not many non-gaming normies are

Looks awesome

Yeah, full of corpses maybe.

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been a joke since the 80s

Your brain on fox news

>could have photoshopped it and pretended it was real and saved 2.5 million
Great move.

>past 20 years
ftfy

Nigger the GTAV adds cost $80 million, more than the game itself.

>Guy holding a gun wearing futurstic urban clothing with shaved head

That's enough for a lot of people.

>Missing out on normie dollars
Not a great move.

>gotta love it when rednecks try actin clever bout the actual civilized world (big cities)
>no, retards. times square isnt empty. its full of people everyday.
I can tell you’re a larping nigger since I take the train from lex to kikesquare everyday for work

But PS5 games are $70, right?

>consoles are just an excuse
Nope. Consoles are simply shit. CDPR games run extremely well on PC. Remember The Witcher 3?
>consoles shit themselves
>game runs on ultra on my gtx 1050 2GB

I remember seeing a Deus Ex Mankind Divided ad right outside the Chinese Theater in Hollywood, I don't see what's desperate here about advertising your game where lots of people will see it

Marketing literally takes up 3/4 of $100M game budgets, what fucking cancer.
Imagine if that money was used to make the game good instead