Burger King apologizes for offering a lifetime supply of Whoppers to Russian women who get PREGNANT by a World Cup player
The burger chain launched the promotion on VK – a Russian alternative to Facebook – promising three million roubles (£36,000) as well as the free food to “girls who manage to get the best football genes” and “lay down the success of the Russian national football team”.
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Now Russia ENCOURAGES local women to hook up with foreign footie fans during the World Cup
HORNY Russians should have sex with visiting footie fans, an MP in the country encouraged today. MP Mikhail Degtyaryov has urged Russia's women to enjoy flings with tourists this summer - and conceive babies with them.
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In a misguided attempt to help improve that team for future generations, Burger King unleashed an ad in Russia that promised vast rewards for any Russian woman who got impregnated by a World Cup player. According to CBS News, the now-pulled ad stated, “Every woman will get three million rubles [around $45,000] and a lifetime’s supply of Whopper burgers. Women who manage to get the best football genes will ensure Russia’s success in future generations.”
The public outcry was swift, resulting in the ad being pulled and the following frustrating response from BK: “We apologize for our statement. It turned out to be too offensive.” Turned out? The saddest part of the story may be the quotes from Russian citizens in USA Today, in which some say they weren’t even surprised by such an offensive ad.
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Russian media mock 'husband-hunters'
The promotion caused public outrage in the competition's host nation, forcing the company to delete it. "This is a direct reflection of the level our society is at towards women," said one feminist community on the messaging app Telegram.
In advertising and in the media, Russian women are being portrayed as sexual predators hunting their prey.
Articles in the pro-Kremlin media describe the way they "bait foreign fans" and chat them up.
"Love tricks: Russian beauties catch foreign fans," said Moskovskiy Komsomolets newspaper; while the Championat sport website told of "How Russian beauties snare foreigners".
In one YouTube video, a state TV host says that "hundreds or thousands of vamps have flocked to Moscow" in the hope of meeting foreign football fans.
Sports website Championat has also been publishing a daily roundup of "top World Cup beauties", and some prominent bloggers have followed suit.