Ran for a national office last year.
I didn't get elected, you know. In the end I'd say the outcome was worse than I expected in the beginning and better than I expected towards the end. My initial aim was to build a grassroots bloc and raise awareness for my particular ideology and against the DNC/GOP. Towards the end I wasn't sure I'd get even 6 votes - I exceeded this very meager expectation, but not enough to make much of a dent. Better than nothing, and I don't regret running and would recommend it.
Problems?
Well, the first thing I encountered was bureaucratic. Surprisingly, this was generally a very small part of my frustrations - the elections division was relatively easy to deal with and didn't try anything funny. However, the corporations division is who you have to register PACs with, and I didn't even know about that on time so my ability to accept donations was pretty much fucked because I would have had to register a corporation with them in order to open a campaign account with the bank. The first several times the bank denied my request, they couldn't actually tell me this was the reason why.
Those issues are in large part on me, though - I started relatively late, alone, and without a whole lot of knowledge of the system. Had I planned better I could have gotten around this using the same amount of resources at my disposal.
Another problem is the relatively obscure nature of my ideology - running as a Georgist meant I didn't have much of a pre-existing bloc. Like if I was running as a socialist or a libertarian or a green or even a fascist – those ideologies have broad enough existing bases that I would get niche support from some small segment of the population by default. Like I could just say "socialist" or "libertarian" and they'd be there for those words. Georgist doesn't work that way, and when you explain what it is a lot of times you'll have people parsing it as either libertarian (because no income tax) or socialist (because land as common property), often dependent on which of those ideologies they like less.
Running write-in was the option I could afford, but meant I wasn't displayed on the ballots on the day, of course.
A much larger problem than most of these, however, was dealing with the press. Aside from a few independent outlets, the media largely wouldn't mention me. I'd filled out all the forms, had a presence online, I was even running ads - but the biggest local papers and news outlets acted like I didn't exist. This only (sort of) changed after I nagged them about it online where people could see - after which I was mentioned once. They also barred write-ins from the debates.
Twitter refused to verify that I was a political candidate, too.
What worked well? Well, running political ads on TV is surprisingly cheap. A lot of people were more receptive to my ideas than I would have expected when these ideas were discussed directly. Those are the things that come to mind as having worked well.
It didn't really effect my ideology. Everything that was wrong with politics and electoralism when I went in was still wrong when I came out. That said, I think I understood the process much better after running than I did before running - so I think everyone who has the time and isn't doing something else should run. Zerg rushing the elections with anti-establishment candidates would be good, even if just to reveal by demonstration how the system was automatically stacked against them.
Lol