I'm writing this post after reading another post titled "Why so Serious": 8ch.net
Before reading this thread, I think you should read that one
I've decided to write this reply on its own thread for reasons I'll explain later.
To the OP of the "Why So Serious Thread"
You do have a point.
The fact is that a lot these people who are part of the alt-right are just in it for the funny memes, and to release their vented up anger, edginess, frustrations and existential dread.
The alt-right currently provides the best platform for doing this. And they harness all of these feelings to attack socially and economically disadvantaged minorities, who they attack ruthlessly in an "ironic" manner (most of them do it ironically at first, but then it becomes more serious as they slip down the pipeline).
I'm reminded of this scene from Slavoj Zizek's "The Pervert's Guide to Ideology", where he talks about the heavy metal band Rammstein, and how in some of their music and performances they deliberately appropriate some of the more "sexy" aspects of Fascist and Nazi ideology (such as cheering, marching, grouping together and releasing energy), in a way which allows it to be enjoyed without having to submit to Nazi and Fascist ideology, therefore taking from Fascism and Nazism the exclusivity of the certain aspects which attract people to them.
The equivalent I'm trying to make here is that we can take aspects of the alt-right like their easily recyclable memes, the "liberal destroyed" compilations (our equivalent would be fascist destroyed, class traitor destroyed, porky destroyed, or something along those lines), the charismatic social commentators, and engineer them to work for our causes instead of theirs.
We can allow people to enjoy the edgy, juvenile rush of memeing and shitposting without having to succumb to fascist ideology, which will probably be more appealing to moderates and centrists who want to be edgy but also don't want to violate their moral conscience.
So what will happen is that not only will we be taking the exclusively of edginess away from the alt-right, therefore weakening them, but just like what the alt-right does we will lure moderates closer to us through the use or irony.
People will share our memes and our porky-destroyed compilations ironically, and then they get pulled in very gradually into the more serious ideological areas.
Now this may all sound off-putting for a lot of you.
While we want to actually engage with our ideas properly in a way which is sincere, we can't reach the moderates and the a-political in any other way.
We can only submerge them in memes until they come closer to us. And once they have, then we can actually be sincere with them.
The fact that we all argue with each-other about the best type of socialist system (anarchist vs state socialism) will only help our "meme campaign".
You know how on YouTube you keep coming across this stupid 'YouTube labor-aristocrat A vs YouTube labor-aristocrat B' format?
Team Jake Paul vs Team Logan Paul for example?
What this does is that the anger generated by the two competing teams heightens the attention which both of the teams receive, increasing the view count of both of the YouTubers.
If we can make "team state-socialism vs team anarchist-socialism" a really big meme fulled online war, it would help the far left as a whole.
Even if you don't like anarchist-socialism or state-socialism, either is better than the alt-right's preferred mode of governance. We should form a temporary alliance, push out the alt-right, and then once they're down let dialectics do the work on deciding which of our socialisms is the best.
So, the reason I wanted to write this on a separate thread from the post I linked to was that I want to use this thread in order to discuss how we should implement some of the described methods.
If you have any ideas or any criticisms, please reply.